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	<title>Ecommerce Journal</title>
	<link>http://www.lc7inc.com</link>
	<description>Technical Articles and Insight for Small Businesses</description>
	<lastBuildDate>Sat, 06 Mar 2010 16:14:31 +0000</lastBuildDate>
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		<title>Cross Browser Compatibility</title>
		<description><![CDATA[In developing a website, one of the most challenging processes is testing the site in the wide array of different browsers, operating systems, and devices. Gone are the days where all you needed to test in was IE and Netscape, for display resolutions of 600 x 800 via Windows 98.
Now we are talking dozens of browsers, [...]]]></description>
		<link>http://www.lc7inc.com/quality-assurance/cross-browser-compatibility/</link>
			</item>
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		<title>Get Started with Affiliate Marketing</title>
		<description><![CDATA[Affiliate Marketing ranks 4th in the top sources of new website visitors in the 2009 Ecommerce Benchmark Report published by MarketingSherpa. It is a vital marketing channel for many online retailers; according to Internet Retailer, two-thirds of the top 400 online retailers manage at least one affiliate program.
Ranking 4th behind Direct to site (35%), Paid search (20%), [...]]]></description>
		<link>http://www.lc7inc.com/internet-marketing/starting-with-affiliate-marketing/</link>
			</item>
	<item>
		<title>Software Version Control and Task Management</title>
		<description><![CDATA[Do you have geographically diversified web development teams that operate on different time schedules? Take control over their contributions to your project by utilizing version control and task management software. Increase efficiency and redundancy while creating documentation and organization of changes to the project.
Whether your working on a single website, or a cluster of complex software applications, take [...]]]></description>
		<link>http://www.lc7inc.com/project-management/software-version-control-and-task-management/</link>
			</item>
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		<title>Outlook Email Follow up and Management</title>
		<description><![CDATA[Trying to track your incoming and outgoing email through Outlook 2007 could easily turn into an Easter egg hunt.  Out of the box, Outlook has some easy-to-use features to handle email flow and processing-if you use them. If you don&#8217;t use them, your read email can get lost in the abyss never to be seen again! Especially [...]]]></description>
		<link>http://www.lc7inc.com/project-management/outlook-email-follow-up-and-management/</link>
			</item>
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		<title>Google Product Search Optimization</title>
		<description><![CDATA[Google Products optimization or as it was: Google Shopping search optimization, is a process to help your Google listed products gain higher ranking in the SERP and Google Products/Shopping site.
 
Google’s shift toward using its Shopping feed in search results is setting a new precedent for SEO and Internet marketing initiatives. For example, if you search for samsonite luggage, [...]]]></description>
		<link>http://www.lc7inc.com/internet-marketing/google-product-search-optimization/</link>
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		<title>Web Project Outsourcing</title>
		<description><![CDATA[In a industry where talent is difficult to find (and even harder to keep), a growing ecommerce business needs constant attention and re-invention to remain successful. If you are finding it difficult to hire staff to develop new features, design cool graphics, or update your marketing initiatives, step outside your company and compare the variety [...]]]></description>
		<link>http://www.lc7inc.com/project-management/web-project-outsourcing/</link>
			</item>
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		<title>Managing the Design Phase</title>
		<description><![CDATA[A highly subjective, yet extremely important component of a website-the Design Phase-encompasses the layout, font, hierarchy, color and image use of a website. Add in operating systems, browsers, download speeds and monitor resolutions, and you can quickly become engrossed in a never ending design process. If the technical challenges weren’t enough, you also have a [...]]]></description>
		<link>http://www.lc7inc.com/design/managing-the-design-phase/</link>
			</item>
	<item>
		<title>Web Hosting Checklist</title>
		<description><![CDATA[A very important, yet often undervalued service critical to your web business success is your web host. If you are looking to migrate to a new host, be thorough in your research, and compare a variety of companies to find the perfect fit.
If you are a website owner, manager, or webmaster, take the time to [...]]]></description>
		<link>http://www.lc7inc.com/hosting-servers/web-hosting-checklist/</link>
			</item>
	<item>
		<title>Website Backup Strategy Part 1</title>
		<description><![CDATA[If you are currently hosting your website in-house, or through a hosting provider/data center, you should know how your data is backed up, how long it will take to restore from barebones, and who to contact in the event of disaster.
If you are a website owner, manager, or webmaster, and the term disaster recovery is [...]]]></description>
		<link>http://www.lc7inc.com/hosting-servers/website-backup-strategy-part-1/</link>
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